You know the typical driver – “oh it looks like rain, I’ll wash my car later” as they drive past your car wash. What if you could convince drivers that it’s really important to wash their cars BEFORE it rains and include that extra service to protect their car?
How about educating your customers? Download the pdf at the end of this post and put it someplace where your customers will see it. Some places might include, in a frame on your countertop near checkout, framed on a wall, taped to the back of bathroom stall door or posted to your website. Make sure your staff also recommends washing before it rains and getting an extra service to protect the car’s surface.
Let you customer know that the fresh smell after a rain is because all the particulates hanging in the air have been washed out…and on to their car’s surface. The raindrops evaporate leaving particulates to work microscopically, damaging the car’s surface. Getting their car protected before the rain is the smart choice.
Help your customers treat their cars better. Download and post this pdf today.